All In: AEW's Wembley-Sized WrestleMania Moment

For any wrestling promotion, there's always one show that stands above the rest – a spectacle that defines its year, shapes its future, and captures the imagination of its fanbase. For WWE, that's undeniably WrestleMania. For All Elite Wrestling (AEW), a relatively young but ambitious company, that mantle has firmly been seized by AEW All In.

Born from an independent wrestling super-show that inspired the creation of AEW, All In has evolved into a global phenomenon. Its transformation into AEW's undisputed flagship event is a testament to its scale, ambition, and unforgettable moments.

From Indy Dream to Stadium Spectacular

The original All In in 2018, promoted by The Elite (now key figures in AEW), was a groundbreaking independent event that proved professional wrestling outside of WWE could draw a massive crowd. Its success was a direct catalyst for the formation of AEW in 2019. While AEW initially established "All Out" as its yearly spiritual successor, the acquisition of Ring of Honor (which owned the "All In" name) by Tony Khan in 2022 paved the way for its grand return.

And what a return it has been.

The 2023 All In at Wembley Stadium in London, England, wasn't just a pay-per-view; it was a statement. With a reported attendance of over 72,000 (and an even higher number of distributed tickets), it became the most attended wrestling event in the UK in over 30 years and one of the largest in wrestling history. This wasn't just a big show; it was a global declaration of intent from AEW.

Why All In is AEW's WrestleMania

1. The Grand Stage: Much like WrestleMania consistently seeks out iconic stadiums, All In has found its home in the colossal Wembley Stadium. The sheer scale of the venue, the roaring crowd, and the palpable energy create an atmosphere unmatched by any other AEW event. It immediately elevates every match and every moment to a higher level of significance. While All In 2025 is set for Globe Life Field in Arlington, Texas, marking AEW's first U.S. stadium PPV, the global impact of Wembley cannot be understated, and a return is expected in future years.

2. Record-Breaking Attendance: The numbers speak for themselves. All In consistently breaks AEW's attendance records, showcasing the company's ability to draw monumental crowds for its biggest show. This isn't just about revenue; it's about validating the product and demonstrating its growing reach.

3. Marquee Matchups and Pivotal Moments: All In is where AEW pulls out all the stops. Championship matches carry immense weight, rivalries culminate on the grandest stage, and often, new stars are made or cemented. The match card is always stacked, promising a night of unforgettable action and significant implications for the company's storylines moving forward. Just look at the lineup for All In 2025, featuring a potential AEW Unified Championship bout between Kazuchika Okada and Kenny Omega, a highly anticipated AEW Women's World Championship match, and a Texas Death Match for the AEW World Championship.

4. Global Reach and Impact: Holding All In in London immediately gave it an international flavor that resonated with fans worldwide. It's a key event in AEW's strategy to expand its global footprint, a goal that WrestleMania has consistently excelled at in terms of international viewership and prestige.

5. The "Biggest Event of the Year" Tag: Tony Khan himself has stated that All In is now considered AEW's biggest show of the year, a position previously held by Double or Nothing. This clear designation reinforces its importance within the company's annual calendar, much like WrestleMania is unequivocally WWE's premier event.

In just a few short years, AEW All In has carved out a unique and vital place in the professional wrestling landscape. It's more than just another pay-per-view; it's a spectacle, a record-breaker, and the proving ground where AEW truly showcases its vision and ambition. For fans of All Elite Wrestling, All In isn't just a show – it's their WrestleMania.